Services

Logo creation, brand identity design, brand guide, business cards, letterheads, envelopes, compliment slips, folders, notepads, email signature, presentation templates, promotional merchandise, and much more.

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Graphic design of all kinds of printed material: company brochures, catalogues, flyers, ads, magazines, books, packaging, graphics and signage for exhibitions, etc. Printing advice and supervision.

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Creation, design and build of responsive websites, digital brochures, digital newsletter templates, e-cards, web banners. Social media content design and community management.

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Thanks to a solid expertise working with a wide range of clients – from small family businesses to international brands – FLOR Design offers the personalised, multilingual and professional advice you need for success.

Work process

I am very flexible, able to work both remotely and in-person with my clients: in collaboration with the Communications & Marketing Manager or directly with the owner of the company. Some basic steps are followed:

STEP 1

Attentive listening of the customer’s communication requirements, insight into their project / core business, analysis of their existant graphics, own ideas and competitors.

STEP 2

Estimation of the time, budget and resources required to complete the task and reach the objectives. Presentation of the offer and signature of the agreement.

STEP 3

Brainstorming, design process and presentation of proposals and ideas to the client. Two or three correction phases are usually needed before validation.

STEP 4

The corrections phase is completed, the new design is validated and ready to be launched in the different media. The marketing, promotion and follow up phase begins.

"Florencia has the ability to understand the heart and soul of a project, creating a great identity through the logo and corporate image."

"Working with Florencia is a pleasure, she transmits tranquility and confidence. The projects we work on are always interesting and she is extremely good at creating the right style for her clients."

"Florencia is wonderful! She understands exactly what her clients ask for, she is very precise, always on time and has a lot of creativity and suggestions to support her clients' business. I recommend her to everyone.”

"It was absolute pleasure to work with Florencia and I can highly recommend her design services to anyone. Florencia is an experienced professional that you can trust, she will take your project seriously, dedicate time to understand your particular needs and propose the best options, always leaded by passion, to make sure your design meets your expectations.”